Slifer Smith & Frampton Real Estate, an independent Colorado residential real estate brokerage firm that specializes in mountain communities, named a new market president to help guide its ongoing expansion in Denver.
Faun Hauptman has been named market president for Denver, joining three other market presidents in the Roaring Fork Valley, Summit County and Eagle County. Hauptman brings to the role a background in real estate and public relations. Hauptman also owned her own business for a period of time. During her real estate career, she’s been a top producing broker at firms like The Kentwood Company at Cherry Creek, Re/Max Professionals and Keller Williams Advantage Realty.
“In real estate, you’re in business for yourself, and you’re presented with a variety of clientele and get to work on a variety of properties,” Hauptman told Denver Business Journal about what drew her to real estate, speaking in an exclusive interview. “I think real estate appeals to people who are lifelong learners.”
Hauptman said when she saw the posting for the Slifer Smith & Frampton market president, she felt that the role was made for her. She’s done business development not just as a real estate broker but also as a business owner herself.
That business development background will be key to the market president position. In February, Slifer Smith & Frampton announced an aggressive expansion of its brokerage services in Denver. Before the expansion, the company’s Denver operations — it’s been in the market for 20 years — had been focused on selling the projects of its parent company, East West Partners. Those projects included Buckley Row in Lowry and the Coloradan, a 224-unit luxury condo project in the Union Station neighborhood that sold out in 2020. At the end of 2020, the firm had a restructuring, which set the stage for its Denver growth.
Now, Slifer is looking to expand beyond the developments of its parent company, and provide its brokerage services in other residential developments and resale opportunities.
In Denver, the firm has its main office in the Riverfront Plaza and a satellite office in the Coloradan. Hauptman said she’s looking to add three to five offices in strategic areas in the Denver metro. Those additional offices will likely be co-located with the development it’s working with, to best offer support to that project. Hauptman said in addition to offices, she’s also looking to add brokers. So far, the Denver team is nine brokers.
“We’ll be adding brokers to this office and adding brokers strategically to our intended areas. We’re looking to have between 10 to 15, maybe 10 to 20 brokers per office,” she said.
A year from now, she said she’d like to see Slifer Smith & Frampton with one new office in the Denver area, possibly two.
Hauptman also said she’s keeping an eye on the trend of remote work and how that’s impacting residential sales.
“One of the things we’ve seen is a very slight softening of prices in the urban core and significantly higher levels of competition in suburban areas,” she said. “Some rural properties, too, are seeing a real strong selling cycle right now, because people are finding that they can live just about wherever they would prefer to live. Many people are able to work remotely, if not full-time, a great deal of the time. That opens up new lifestyle possibilities for a lot of homebuyers.”